expert product strategy
on demand

When it's time, send it

Up Coast

Up Coast is bringing in a new way of thinking about your small business' product needs. No matter where you are on the app development journey, why dedicate full-time resources to product management before you're ready?Free yourself from the stress of product strategy and planning. Hire an experienced professional for only what you need. And when you need it, send that work Up Coast!

• Find out more

Need someone to run your
product development?

Fractional
Product Mgt

For MVPs and recently launched web or mobile apps, one of our part-time Product Managers will work with your designer and small engineering team for ongoing discovery, definition, and product development until you are ready for your own full-time PM.This includes developing the product processes, creating the product roadmap, kicking off new features with engineering, managing the board, the sprints, and asynchronous standup.

Need help planning your
product development?

product mgt
on demand

Don't waste valuable time and money on cool ideas that your customers don't care about. No matter what stage your web or mobile app is at, Up Coast is here to help make sure you're building the right solutions—the ones that solve your customers' problems!We use customer and competitive market research to take the guesswork out of prioritizing your roadmap. We’ll guide you on what to build next and how it should work, so you are creating an app that truly delivers value to your users.

why new founders
choose up coast

Starting a new venture is challenging, and we get it. At this stage, your resources are best spent on engineering and sales, not full-time product management. That’s where Up Coast comes in.We Get What You Need
Up Coast is tailored to support your MVP or early-stage product. We recognize that your focus needs to be on building and selling, so we step in to handle the product management efficiently and effectively.There’s Got To Be a Better Way!
Our team of exceptional tech professionals is tired of the old, ineffective ways of working. We believe in a new approach that eliminates unsustainable hustle and prevents burnout. No more draining, unproductive meetings. Instead, we dedicate our time to what really matters: your product.Heads Down, All In
When you work with Up Coast, we go heads down and dive deep into your product research, requirements definition, roadmapping, and product planning. Our goal is to ensure every moment spent is driving your product forward.Your Stress-Free Partner
Let us take the stress of product management off your hands. We practice and promote healthy, sustainable product development, so you can focus on what you do best. We're up in the coastal mountain playgrounds north of Vancouver, British Columbia, known as the Sea to Sky and Sunshine Coast regions. So when you're ready, send that work Up Coast!

product-market fit

do you know who
your customers are?

Excited to build your web or mobile app? So are we and we’re so pumped for you! But let's take a step back—who is this app for? Moms? Great! But are they stay-at-home moms, working moms, soccer moms, moms who's kids have medical needs?To create a successful app, you need to know your audience inside and out.We help you nail down exactly who your users are, so that your app meets the needs of your customers.

idea validation

Are you building
the right thing?

Hold up! Stop building ideas!Building ideas is fun, but without validation, you could be wasting time, money, and your most valuable resource: energy.Team Up Coast will validate your idea through customer discovery and competitive research. You will get crystal clear on what your customers' most pressing problems are, and the right solutions that solve them.

our founder

abbey jackson

Our founder started her journey just like yours—with an idea for an app. She left university early, feeling unfulfilled in Mechanical Engineering, and for a short time even tried training as an Air Traffic Controller. But it was during her time working as a nanny for busy professional families, a job she loved as a student, that she had an idea for an app that would change her life.From those humble beginnings launched an incredibly diverse and exciting career from software engineering to product management.Her expertise includes:
Team Development ✔
Engineering ✔
Release Management ✔
Product Ownership ✔
Requirements Definition ✔
Competitive Research ✔
Customer Discovery ✔
Product Market Fit ✔
Persona Building ✔She's done it all! From contributing to the SiriusXM code at her first job as an engineer, to building a mapping app for Intel's Vaunt AR glasses, converting legacy code and creating new security applications for Mastercard, leading Rivian's initial mobile team and mobile app MVP, to developing a SAAS mobile release tool at Runway as a full stack engineer.She's packed a ton of experience on this journey, and she can't wait to share it with you. Come talk to Up Coast today to see what we can do for you!

plan it

What features
should you build?

Having a great idea is just the start. But what exactly does your app do? Sure, your travel app books trips, but how? And what else makes it special?Now that you know people want it, we need to define the specific problems it solves.Up Coast will help you figure that out. We’ll create a clear, prioritized roadmap so you know what features to build and in what order.

build it

Is your app ready for
development?

No matter where you are in your app journey, Up Coast has your back. Just starting out or already rolling? We’re here to help. Got an engineering team or planning to build one? We support all your product discovery and development needs.We’ll handle those pesky product requirements, collaborate with your designer, run your sprints, map out your roadmap, and manage releases. We’re here to make your product development smooth, efficient, and successful.

Let us be your
adventure partner

hire Up Coast

We want your product to be successful. Stop just building ideas—let's make it happen!Come join us and we'll climb these mountains together.